Product Line Manager Job at Cozzini LLC, Dayton, OH

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  • Cozzini LLC
  • Dayton, OH

Job Description


Description:

POSITION SUMMARY :

The Product Line Manager is responsible for managing the entire product line life cycle from strategic planning to tactical activities. The role is responsible for creating and implementing a business strategy, identifying new product opportunities, sourcing new products and achieving corporate profitability goals. This position pulls together, communicates and collaborates with a team of company resources to manage and grow the Globe & Varimixer product lines.

ESSENTIAL FUNCTIONS:

  • Specify market requirements for current and future products by conducting market research supported by on-going visits to customers and non-customers.
  • Identify and present innovative and creative product solutions in existing or new product categories.
  • Identify potential manufacturing sources for new products.
  • Manage new product development from concept to introduction using stage gate processes
  • Responsible for product specifications, competitive information, features and benefits, profit analysis and forecast for new product introduction.
  • Develop and conduct training on new products and raise awareness of product applications.
  • Create & maintain competitive analysis database to assist the sales organization in gaining market share
  • Provide the sales team with the necessary technical expertise to enable them to sell the product.
  • Act as point of first reference for all product related inquiries and work collaboratively across all functions; Engineering, Sales, Marketing, Customer Service, Service, Quality, and Operations.
  • Assist marketing team in creating and maintaining all collateral material including specifications sheets, owner's manuals and sales literature.
  • Design market research projects to assess customer attitudes to the current product line and new product introductions. Either conduct this research with in-house staff or manage an outside agency.
  • Function as a product line expert with in-depth knowledge of users, dealers, competitive advantages, pricing structure, marketing strategies, etc.
  • Provide support for other departmental projects as needed and/or assigned by the president.
Requirements:

QUALIFICATIONS :

  • Bachelor's Degree required.
  • 5+ years' experience in commercial food equipment business.
  • Proven success in the project management function.
  • Experience in a technical, engineering environment with long development cycles.
  • Proven product management skills with strong ability to interface well with customers; both internal and external.
  • Display a high level of critical thinking in cross-functional process analysis and problem resolution
  • Experience with costs and pricing technical products. Ability to understand pricing models and translating product information and costs with large account customers.
  • Valid Passport for international travel as required.

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