Job Description

About the Company:

We are expanding our reach with a new initiative focused on offering short IT courses to professionals looking to upskill quickly and effectively. This is a fast-paced, results-driven environment where we combine e-commerce expertise with targeted inside sales to deliver high-quality training solutions.

About the Role:

We’re seeking a strategic and hands-on Inside Sales Manager to build and lead this new department, focusing on growth, revenue, and operational excellence.

Responsibilities:

• Design and execute the strategy for establishing a new inside sales department dedicated to IT short courses.
• Recruit, onboard, and develop a high-performing sales team from scratch.
• Create and implement processes, workflows, and KPIs tailored to the needs of this unique business segment.
• Drive team performance to meet and exceed sales targets, focusing on enrollments and revenue generation.
• Monitor individual and team KPIs, providing regular coaching and performance feedback.
• Develop a sales culture centered on professionalism, efficiency, and results.
• Leverage e-commerce platforms and digital marketing tools to optimize the customer acquisition funnel.
• Work closely with the marketing team to develop high-converting landing pages, promotional campaigns, and automated workflows.
• Utilize analytics to improve customer journeys, increase conversion rates, and maximize ROI on online efforts.
• Build reporting tools to track team performance, sales trends, and customer insights.
• Use data to identify opportunities for process improvement and strategic pivots.
• Provide detailed performance updates to senior leadership.
• Develop a consultative sales process to match customer needs with course offerings.
• Ensure the team delivers high levels of service and professionalism at all times.
• Handle escalations or complex customer inquiries with a solution-oriented mindset.
• Partner with marketing, product development, and other teams to align sales initiatives with business objectives.
• Act as a subject matter expert on online IT training sales and contribute to the overall strategy for this new business unit.

Qualifications:

• Bachelor’s degree in Business, Marketing, or a related field.
• 5+ years of experience in inside sales, with at least 2 years in a leadership role.
• Proven experience in e-commerce and online sales, ideally in education, training, or a similar industry.
• Track record of building and scaling sales teams or new departments.
• Proficiency in CRM tools (e.g., HubSpot) and e-commerce platforms (e.g., Shopify, WooCommerce, SkillSoft).
• Strong analytical skills with the ability to use data to drive decisions and improvements.

Preferred Skills:

• Familiarity with IT training or certification programs (e.g., CompTIA, Linux, Cisco).
• Experience in subscription-based or SaaS sales.
• Knowledge of digital marketing strategies, including PPC, SEO, and social media advertising.

Pay range and compensation package:

Total Compensation: $90-100K

Equal Opportunity Statement:

We are an Equal Opportunity Employer!

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